- A child born today is part of an emerging global culture. That child carries several passports: they are citizens of their own country. Yet through the phenomenon of mass communications − in particular television − they are also citizens of the planet, sharing a global neighborhood.
- Television shapes our world-view and our futures, and can play a more useful role in support of civil society in emerging markets.
- Television is so pervasive that we often take its impact and importance for granted. Beyond providing entertainment, television vastly increases both the availability of information about the outside world and exposure to other ways of life.
Edward R. Murrow:
This instrument can teach, it can illuminate; yes, and it can even inspire. But it can do so only to the extent that humans are determined to use it to those ends. Otherwise, it is nothing but wires and lights in a box.